8 E-mail Marketing Services for Virtual Assistants

E-mail marketing can help you advance your prospects, share information and start a conversation with potential clients. Plus, many of your clients will use e-mail marketing for their own businesses, so it's a very valuable service to have experience with. Here are 8 online e-mail marketing services to keep on your radar.

1. AWeber

You can send standard e-mail newsletters, include a signup form on your website, create autoresponders, and turn your blog’s RSS into e-mail. They also have analytics built-in and functionality that allows you to integrate your list with your shopping cart.

2.  Campaigner

You can use one of the 450 e-mail templates or design your own, create sign-up forms for your website, and get real-time analytics. They will also host your campaign images and graphics through their service.

3.  Constant Contact

You can create messages using an e-mail wizard, edit stylesheets, use an autoresponder, host up to 5 images free on their site and review tracking and reports. They also provide a number of tutorials and webinars.

4.  Ezine Director

You can create your own HTML e-mail templates, integrate a website signup form, create a sequential autoresponder and monitor results.

5.  GetResponse

This service allows you to send an unlimited number of e-mails, manage and segment your list, review reports and integrate your blog. Their site also states that soon you will be able to include audio and video in your messages.

6.  iContact

You can schedule future messages, track open and click-through rates, manage your subscribers and integrate surveys.

7.  MailChimp

You can import existing lists from Excel, Salesforce, and Highrise, customize website signup forms, manage your list and track statistics. They also offer add-on features such as integrating Google Analytics, list segmentation and dynamic content functionality. 

8.  Vertical Response

You can collect responses to online surveys, host your images, see real-time statistics, segment your list and integrate Google Analytics. This service also allows you to send e-mail messages as well as direct mail postcards.

Most of the services listed above start at $10 per month and go up from there (some have free trials), or they charge per e-mail sent. The monthly cost you can expect to pay will depend on the number of contacts, frequency of mailings, and other advanced features.

Do you manage e-mail marketing campaigns for your business or for clients? What service do you use?